top of page

ABOUT

OUR PASSION

We are a group of experienced professionals who are passionate about helping others accomplish worthy goals.  Those goals could include building a business or building something that helps protect our planet or the people who live on it.  

​

We are motivated to share what we have learned with those who are on the same types of journeys that we have already traveled.  Over the years, we have had the benefit of learning from great mentors, putting what we learned into practice, and learning from doing.  We know what works, and what doesn't.  We want to share that experience with you and your team.

OUR APPROACH

GoodAscent works with companies with two areas of focus – scaling tech start-ups and designing change management strategies for sustainable procurement commitments.  For tech start-ups or new ventures in larger organizations, GoodAscent takes growth targets, builds a path to success, and supports execution on what is often a challenging journey.  For those who need to build a sustainable supply chain, GoodAscent works cross-functionally within the organization to align goals, ensure consistent communications, identify tools, connect with industry collaborations, and execute your strategy.

 

Each engagement starts with understanding the desired destination (outcome), identifying the optimal technology to make the journey most efficient, defining compelling messaging, and then finding those individuals who can most benefit from what you deliver.  That journey might be a tech company with a good idea who is finding it challenging to grow their business.  It could be a large company who has publicly communicated sustainable commitments but are struggling to deliver on those commitments.​

OUTCOMES WE DELIVER

Outcomes

GROW
REVENUE

GoodAscent helps companies scale commercial effectiveness throughout the sales process – from messaging, to demand creation, to effective sales strategies.  Revenue growth is the foundation for new investment, keeping and growing a great team, and resourcing incremental growth strategies.

SCALE
DELIVERY

GoodAscent identifies and guides strategies for building services that increase margins while at the same time improving customer satisfaction.  As revenue grows, new processes and delivery tools are needed to drive efficiencies and enhance customer loyalty.

MAXIMIZE
PRODUCT IMPACT

GoodAscent helps companies precisely match target customer needs with the most impactful product functionality to make the value proposition most compelling.  The right product enables the commercial engine to operate most efficiently.

ENABLE
SUSTAINABILITY

GoodAscent guides companies who drive responsible change in their supply chain by aligning goals and effort across the organization through technology and process. Sustainable transformation requires that innovation be woven into every facet of an organization rather than in siloed, disconnected efforts.

bottom of page